
Studio Level Up Program
Studio Owners running Private &/or Group Sessions.
NEXT INTAKE JANUARY 2022
Studio Owners ready to level up, you’re in the right place.
In 90 days, turn your studio around for financial success, having more time to enjoy your life and provide a life changing service to your clients.
What you get:
Mentor Sessions,
Spend 300 minutes of one-on-one time with your Mentor to .. needs specific to your studio. Split over x4 75 minute sessions
Downloadable resources of lessons, systems, templates so your studio can run
X4 Team in person workshops.
How Can I Help?
This Program was created for Pilates Studio Owners, By a Pilates Studio Owner. Sofie spent years building her studio up through a hard work ethic, rock solid core values and hundreds of hours of Team training… the result, her studio exploded. Sharing the first hand experiences and lessons she has learned along the way here is how she can help your business.
Make more money
If the word SALES makes you turn the other way, then we need to have a chat. Selling is serving. If you don’t like selling and think it is cringeworthy/heartless/icky then it means you don’t like helping people (which of course you do as it is the reason you got into pilates in the first place). You can’t help people unless you run your studio at a profit.
Gross Monthly Profit Spreadsheet Template so you know your profit margins. Reduce overheads where possible and remember not to focus on the revenue you make, but it is what you take home that matters. Understanding Profit & Loss.
Get it right, pricing & billing cycles. The breakdown of packs vs memberships and why to NEVER offer unlimited memberships as a boutique studio. How to set up recurring bookings every 7 / 14 / 28 days.
Business model review. Most pilates studios are stuck in a broken business model, stuck in the cycle of delivering more for less. Running a business is expensive and even if you are running a studio where your main times are packed, you will still barely get by. Physical space, what is max capacity REALLY.
Why and how to raise your prices. Step by step from why you need to get your Trainers onboard first and THEN how to tell your clients.
Protocols so your studio can run without you
Admin guide, how to handle late cancellations, no shows, pack extensions / pauses and general enquiries.
Front desk training. Make sure every single one of your employees knows your sale system (pack options and can have an educated conversation so that the client can make an intelligent and informed decision). Wherever possible, someone manning the front desk. The front desk is where sales and client retention are made!
Studio open & close procedures. Music / Fans / Aircon protocols.
Employee Paperwork. New Trainer orientation checklist. Casual / Part Time / Full Time employee contract templates. 12 month review.
Get clear on your brand values
Define or review your brand values.
Your brand values will impact big decisions such as how you hire and fire employees. They will underpin your business model and the clearer your values are the clearer your vision will be.
Build you dream team
How to hire and on board so your new employees hit the ground running. How to set expectations & why the initial 90 day training program is key to set up your employees for success.
How to retain Trainers and make them thrive. How often to schedule your check in’s and items you need to cover.
When it's time to let go of Trainers and how terminating someone’s employment with you is the best outcome for them and your business. Steps by step guide.
Gain Control Over Your Time
How productive are you with your time? Complete a weekly time schedule.
You can’t (nor should you) ‘live’ in your studio… how to triple your studio presence to connect with your community yet spend less time in your studio?
When & what roles to offload. The in’s & out’s of hiring admin / studio coordinators / head trainers so you can grow your business.
Get Bums on Beds,
Booking Systems and KPI’s
What monthly reports to run and why they matter.
KPI’s. Number of sessions ran per week, attendance, duration of sessions, retention, average client spend, capacity, no. new clients. How to break these down and why they matter.
SCHEDULING. Number of sessions. Session types (fundamental, intermediate, advanced, jumpboard etc.) Trainer ownership. 80% gold standard service capacity. Supply & Demand. Cut unneeded sessions. Add sessions if reach over 80% capacity.
CLIENTS PER SESSION. Sqm of your space – are you really utilising it? You don’t need a big reception. You definitely don’t need an office. Maximise that floor space.
CLASS DURATION and gaps. Sessions scheduled every 45 mins. 40 minute workout OR Privates consider 30 minute sessions back to back
Irresistible Offers
How to create a ‘Challenge’ specific to your studio that will improve client retention, increase attendance + New Client Acquisition = clients receive a higher value service and you increase your profit margins. All the steps to create your offer.
At the time of booking you will be asked to complete an intake questionnaire so we can get the most out of our time together.